Product Marketing Lead (GTM) Remote


  • Own the development and review of all go-to-market plans including strategy, positioning, launch materials across the product features, customer journeys, and future plans
  • Develop positioning and messaging for multiple product that effectively communicates the value proposition across the globe
  • Create go-to-market strategies that define internal & external communication plans
  • Perform analytics on the effectiveness of marketing and communications strategies
  • Measure and report on the success of each project, communicating the value achieved plus any learnings across the business


  • Experience and track record with success GTM experience
  • At least 8 years experience
  • Track record with translating strategic goals, detailed planning through partnerships with cross-functional teams
  • Strong storytelling skills and user-experience copywriting
  • Experience in influencing a product roadmap through the product development lifecycle
  • International exposure is a plus; ideally APAC, Global, Europe, US
  • Native communication in English, Cantonese and Mandarin
  • This role can be remote anywhere in the world

Job Details

  • Competitive
  • Remote
  • Permanent


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